With so many routes to take when managing your media reputation, how do you know which direction to choose? If you want to build your media balance, measure the performance of your communication strategies, calculate your media impact or your position in the market, our experts will assist you in conducting your quantitative and qualitative analysis reports.
To build your media strategy you need to have solid foundations. We analyse press, broadcast, internet and social media content to ensure you have every base covered. Our analysts read and listen to each piece of coverage to assign sentiment for our qualitative reports and view all content with an impartial eye, so that you have a true map of the media landscape before you start planning your next move.
Whether your media story is at the beginning, middle or coming to an end we can help. From brand equity to competitor benchmarking, we will provide you with the key performance indicators you need to assess the impact made by your media strategy, PR campaigns, spokespeople and messaging. Commission single reports or receive regular updates to ensure you’re always informed and on track for your happy ending.
Do you wonder if your sponsorships are providing you with sufficient return or are you keen to demonstrate the success of a campaign to your sponsors? Our sponsorship analysts can offer valuable insight into the performance of your sponsorship. Discover your degree of ownership, the media value generated and the impact the sponsorship has had on your reputation. Our experts will be happy to consult with you and guide you on your sponsorship strategy.